ALICE ACHAYO
Founder . Wine Educator . Storyteller
Alice Achayo is a storyteller, wine educator, and the founder of The Wine Linguist— a company reshaping the language and culture of wine to become as expansive, diverse, and engaging as the people who drink it. Born in South Sudan and raised in Uganda before relocating to the United States, Achayo’s roots in agriculture and food culture inform her approach to wine: it’s not simply a beverage, but a story of land, community and culture.
The Wine Linguist aims to educate and challenge wine professionals and drinkers by broadening how wine is thought about and discussed— centering the stories of winemakers and vine farmers, integrating global cuisines and cultures, and fostering a deeper appreciation for wine that goes beyond taste. Achayo has spoken at industry events like the Oregon Wine Symposium and IPNC (International Pinot Noir Celebration), advocating for more generationally and culturally relevant communication approaches to engage a broader, global audience. She has been recognized as one of Wine Enthusiast’s Future 40 Tastemakers and a SevenFifty Daily Drinks Innovator redefining wine culture.
